Friday, December 5, 2008

Get your Kix on Route 66

I was reminded this morning, while eating a tasty brand of cereal, of the old Kix commercials that said "Kid tested: Mother approved." I remember how much I resented that as a kid. At age 9 or so I realized flat-out that if something was 'kid tested' but 'mother approved,' that meant the kid did not approve it, and that the mother overrode the kid. I swore that when I was a grown up I would never buy Kix and force my kid to eat them.

Even today I won't support Kix for this reason, although I will whole-heartedly support Berry Berry Kix, which is rather tasty, especially with about 1/2 a cup of sugar poured on it to drown out the taste of the non-berry Kix nuggests in the bowl.

What is it with mothers and their approval of cereal that kids don't like? My own mother would only purchase regular Cheerios or Rice Krispies, particularly because she knew if she bought a box of good cereal it would be gone probably before we got home from the store. But still.

Is there really some rule out there where everything that tastes this side of cardboard is of the devil? As an impending parent, I will do my best to make sure my daughter is never forced to eat cereal that is kid tested, mother/father approved.


Carlee Hoopes said...

Agreed. Although, in my house growing up my mom approved of sugar cereal. In fact, we always had the good stuff...cocoa puffs, froot loops, and the like. Now I don't like that crap. I think I'm on to somethin' a theory of some kind.

Shannon said...

My theory is that whatever you were made to eat when small you will ultimately rebel against. My mom made us all eat healthfully and I really have to talk myself into eating something that is "good for me".